Online booking, CRM and automation for service businesses

Clients book themselves, AI handles bookings for you. From $0.

admin.lalapam.ru
Admin calendar: staff columns, visit statuses and daily takings
Salon page in the client app: rating, opening hours and a booking button
Booking channels

Clients book from wherever suits them

Telegram and MAKS notifications are free — no SMS bills.

  • Telegram
  • MAKS
  • Browser
  • On the phone
$0 for client notifications
5 min to a ready booking scenario
$13/mo salon with 3 staff
24/7 clients book themselves
AI agent

It books your clients — in chat, around the clock

A client writes in Telegram, MAKS or your own app. The agent picks the service, the specialist and a free slot, confirms the phone number and creates the booking. When it cannot help, it hands the conversation to a human.

admin.lalapam.ru
Agent conversation in the admin panel: free slots as buttons and the cost of every model turn
Chat between a client and the agent: a request for Thursday evening, free slots as buttons, the time picked in words, the booking sent for confirmation
  • Carries the booking to the end It does not just explain where to click — it finds the slot, collects the phone number and puts the booking in your calendar.
  • Remembers the client After each conversation it stores the usual service, specialist and location — and offers them in the very first line next time.
  • Knows when to call a human Refunds, complaints, anything out of the ordinary — the agent hands the conversation to the front desk and steps out.
  • Every rouble is visible Per conversation: model turns, tokens and cost. You can also plug in your own provider key and pay the vendor directly.
How the AI agent works →
Use Cases

What it looks like for you

Beauty salons

Several stylists, services of different length, branches — and a client base that stays with the salon.

Barbershops

Short slots, walk-in flow and regulars who go to their own barber and hate phone calls.

Nail studios

Long slots, per-nail design and regulars who come back to the same tech every three weeks.

Solo professionals

One person, free plan, automatic tax receipts and a booking page instead of a form in DMs.

Who builds it

You write to the author, not to a support desk

Denis Filipkin, Founder of LALAPAM

Denis Filipkin

Founder of LALAPAM

Built for my wife. Refined for your business.

LALAPAM grew out of a Telegram bot I wrote for my wife: she is a stylist and kept her bookings in a paper notebook. Today it is a platform, but the principle has not changed — you talk to the person who writes it.

  • Not a weekend project

    First commit — 10 January 2025. Over 8,600 commits since then, with updates shipping almost every day.

  • Runs a real salon

    The salon it all started for runs on LALAPAM. Features grow out of its working day, not out of a task board.

  • The author answers, not a queue

    Support is the person who wrote the code. Missing a feature — it ships in days instead of dissolving into a corporate backlog.

Client app

What your clients see

Four screens from “I want an appointment” to a confirmed booking. No app install, no phone call.

  1. Service catalogue in the client app: names, prices and duration
    01

    Pick a service

    Price and duration up front — no “how much is it?” messages.

  2. Specialist picker: photo, job title, rating and price range
    02

    Choose a specialist

    Photo, speciality, review score and a price range — an informed choice, not a guess.

  3. Date and time picker with morning, afternoon and evening slots
    03

    Take a free slot

    Busy slots are hidden: clients only see times the specialist can actually take.

  4. Order summary: date, time, services, rated specialist and the total
    04

    Confirm the booking

    Total, specialist and address on one screen. The booking lands in your calendar at once.

Analytics

Analytics & reports

  • Revenue charts by day, week, month
  • Client base metrics — new and returning
  • Staff efficiency — workload and booking count
  • Service and payment method analytics
Payment block in a booking card: the total closed by two payments, card in salon and card online
Payments

Online payments

  • Accept card payments via YooKassa
  • Automatic receipts via "My Tax" for self-employed
  • Payment verification via screenshot
  • Files and attachments on invoices
Notification delivery channels: auto, Telegram, email, push and MAX
Notifications

Multi-channel notifications

  • Telegram, MAKS, VK, Email, Push notifications
  • Per-employee channel customization
  • Customizable message templates
  • File attachments in notifications
  • Reply to clients directly from messenger
Notification delivery channels: auto, Telegram, email, push and MAX
Client base protection

Contacts locked, conversations open

  • Client phone and email are visible only to the people you open them to
  • Stylists and front-desk staff reply to clients in one shared inbox
  • Telegram, MAKS, email, your app — every channel in a single thread
  • Roles grant access separately: contacts, client revenue, chat
  • Someone leaves — you revoke access, the client base stays with you
Chat section: one thread with messages relayed from Telegram and MAKS, client card without phone or email
How it works

From sign-up to the first booking

1

Create an account

Telegram, VK, Yandex or email. A branch, your staff profile and a your-salon.lalapam.ru address are created for you

2

Add services and hours

Price and duration per service, the week's schedule in one go. Moving from YClients — all of it transfers automatically

3

Pick a booking scenario

Four ready-made ones, from quick booking to pay-first. Pages, rules and notifications are assembled from it

4

Share the link

Clients book in Telegram, MAKS or the browser — no app to install and no call to the front desk

Advantages

Why businesses choose LALAPAM

Feature YClients LALAPAM
Cost (3 staff) from $30/mo $13/mo
Client notifications Paid SMS & WhatsApp packages Free in Telegram & MAKS
Custom app Paid extra PWA free, white-label — Pro add-on
Booking scenario Assembled by hand Four ready-made: pages, rules and notifications at once
AI booking in chat No Client texts the bot — AI finds a slot and books
No-code automation Limited scenarios Rule Engine: your own rules, 15+ actions

YClients pricing and feature data — from yclients.com as of 2026-07-20.

FAQ

Frequently asked questions

Do I need a developer to set it up?

No. The platform is set up from ready-made templates: pick one and pages, schedules and rules are created right away — just tweak them to fit.

Does it work without Telegram?

Yes. The PWA app works in any browser and installs to home screen like a native app. Also fully compatible with the MAKS messenger.

How do clients book?

Via Telegram, MAKS (Mini App) or PWA app by link. Clients just open the link — no registration required.

Can I accept online payments?

Yes. YooKassa integration for card payments, automatic receipts via "My Tax" for self-employed.

What's included in the free plan?

1 staff member, unlimited bookings, all core features: calendar, notifications, booking page and PWA app.

Can I customize it for my brand?

Yes. Full white-label — logo, colors, name: LALAPAM disappears from the interface and clients see only your brand. Available as a separate add-on to the Pro plan.

Start accepting bookings through messenger

No credit card required. Free plan available.